تحليل فوري

اختبار الجاهزية: MKT263

أجب بصدق، والذكاء الاصطناعي بيصحح لك سؤال بسؤال.

What is the difference between 'Creative Strategy' and 'Creative Tactics' in advertising?

Compare the perspective of 'Managers' versus 'Creative people' regarding advertising creativity.

Explain the concept of 'Divergence' in advertising creativity and list three ways it can be achieved.

Describe 'Young’s Model of the Creative Process'. What are the five steps?

What is a 'Creative Brief' and what is its primary function?

Distinguish between 'Direct Marketing' and 'General Marketing' in terms of objectives.

Explain the difference between 'One-step' and 'Two-step' direct marketing strategies.

What is 'RFM Analysis' in direct marketing and what do the letters stand for?

Compare 'Consumer Franchise-Building (CFB)' promotions with 'Nonfranchise-Building (NFB)' promotions.

Define 'Public Relations (PR)' and explain how 'Marketing Public Relations (MPR)' differs from traditional PR.

النتيجة: %