تحليل فوري

اختبار الجاهزية: MKT464

أجب بصدق، والذكاء الاصطناعي بيصحح لك سؤال بسؤال.

What is 'Social Responsibility' in marketing and how does it relate to the 'Pyramid of Corporate Social Responsibility'? List the four levels of the pyramid.

Explain the concept of 'Greenwashing' and why it is considered an ethical issue.

Distinguish between 'Marketing Ethics' and 'Social Responsibility' based on their focus.

Identify three 'Product-Related' ethical issues mentioned in the text.

List and briefly explain three 'Pricing-Related' ethical issues.

What are 'Codes of Conduct' and why are they important for managing ethical issues?

Explain the relationship between 'Ethical Climate' and 'Marketing/Financial Performance'.

What is 'Self-Regulation' in the context of marketing ethics, and why do industries prefer it?

Describe the role of 'Ethical Leadership' in creating an ethical organizational culture.

What is the 'Stakeholder Orientation' in green marketing?

اختبار الجاهزية: MKT464

النتيجة: %